The Lean Product Playbook Book Summary
“The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback” is a great book on marketing. Dan Olsen is the author of this book. He is a product management and Lean Startup consultant, speaker, and author. At Olsen Solutions, he works with CEOs and product leaders to help them build great products and strong product teams, often as interim VP of Product. In this book, he tells step-by-step how to create great products. It is a practical guide to building products that customers love. The beauty of this book is that, whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process a repeatable, easy-to-follow methodology for iterating your way to product-market fit.
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