The Sales Acceleration Formula by Mark Roberge

The Sales Acceleration Formula

The Sales Acceleration Formula Book Summary

“The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million” is one of the best business books of all time. Mark Roberge is the author of this business book. Mark Roberge served as HubSpot’s SVP of Worldwide Sales and Services from 2007 to 2013, scaling the customer base from 1 to over 12,000 and his staff from one to hundreds of employees. Mark holds an MBA from the MIT Sloan School of Management and an engineering degree from Lehigh University. In this book, he captures the problems in hiring and ramping salespeople in a new business. This is one of the most important books for sales leaders, entrepreneurs and CEO’s of emerging companies ever written. Why? Because it takes an outsider with no prior sales experience to view sales through the lens of an engineer and to create frameworks for analysis of all aspects of the operation from day 1. The book provides a scalable, predictable approach to growing revenue and building a winning sales team. In short, it is a great book with clear step-by-step insights on how to build and grow a high-performing sales team.

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